Turbine makes numbers go up 

…for mobile game and app publishers.

How? We embed with your team to drive UA and Product wins

Trusted across the mobile games industry.

120+ past clients

What clients say about Turbine

  • “For teams in or near soft launch, I can't recommend Turbine highly enough!” — Ayush Singh, Chief Product Officer, Zynga.
  • “We've seen absolutely incredible results from working with Turbine.” — Arno Stradella, Head of Growth, Geode.
  • “Invaluable insights into mobile gaming, backed by extensive experience.” — Aki Sano, CEO, DeNA America.
  • “Unreservedly recommended — 10/10!” — Shawn Seibert, Founding CEO & Creative Director, Santa Barbara Games.
  • “I would recommend Turbine for similar help on pre-launch titles!” — Wynne Chyou, Game Director, Fortis.
  • “They've been instrumental in increasing our ROAS by 9x(!) in 9 months.” — Karl Mick, CEO, Mogul.
  • “Unlocking fresh growth opportunities for Merge Mansion.” — Jonas Martens, Head of Development, Metacore.
  • “Turbine helped us cut through the noise and analysis paralysis to focus on the highest ROI.” — Brian Etheridge, Publishing & Development Exec, D3 Publisher.
  • “Turbine was able to push significant change in our roadmap through their well-conceived recommendations.” — Zoe Bell, Executive Producer, Big Huge Games.
  • “Turbine came up to speed, seemingly instantly, and has been providing deep insights.” — Charles Elberti, SVP, Data & Platform, Glu Mobile.
  • “I can't recommend Turbine highly enough!” — Carol Miu, former CEO, Peoplefun.
  • “I'd work with Turbine again in an instant!” — Evan McMahon, Director of UX, Backflip Studios.
  • “Turbine joined us to help on monetization and user acquisition and had an immediate impact.” — David Simard, Co-Founder & CEO, Foxglove Studios.
  • “He feels like he is a direct extension of our team.” — Charley Price, Co-Founder / Creative Director, Hidden Variable.
  • “Turbine … within one week gave us exactly what we needed.” — Mike Levine, Founder, Happy Giant.
  • “10/10 would definitely work with again.” — Christopher Merlino, Lead Designer, Boss Fight.
  • “His ideas and suggestions have had an immediate and positive effect on our numbers.” — Sean Wilson, Senior Project Manager, 704 Games.
  • “I will definitely be working with Turbine again in the future.” — Lindsey Williamson Christy, Producer (Dead Rising 4), Capcom.
  • “Turbine drove the features and monthly events that raised player engagement.” — Ian Dominguez, Principal Game Designer, Fifth Journey.
  • “Turbine has played a massive part in strengthening the quality and overall success of the game.” — Danny Armstrong, GM of Publishing, PlaySide Studios.
  • “Turbine helped bring additional mobile expertise to the Hearthstone team.” — Jonathan Bankard, Sr Director, Product Management, Blizzard.
  • “Turbine is a great partner that became an extension of our team.” — Michael Martinez, CEO & Co-Founder, FunCraft.
  • “Working with Turbine was like strapping a rocket to our game's revenue efforts.” — Jon Bishop, Head of Mobile Games, Outright Games.
  • “Turbine's expertise in economy design rescued our balancing process.” — Josh Black, Design Director, Space Ape.
  • “Their work helped bring structure and outside perspective to our early product decisions.” — Romain Godart, Executive Producer, Ludia.

Case studies from
real engagements.

References available. Tap cards to expand.

Case study results

  • Wordscapes — +38% IAP ARPDAU.
  • Skullgirls — 3.7× ARPDAU lift.
  • PVP casual card game — 6.4× revenue run rate.
  • Classic solitaire — +60% D14 ARPU.
  • Wordgrams — 2.0× ARPDAU.
  • Top-grossing Merge-2 — +24% IAP ARPDAU.
  • Top-grossing Merge-3 — +31% payer ARPDAU.
  • Midcore puzzle-RPG — 3.6× ARPDAU.
  • Major-IP racing sim — 2.9× ARPDAU.
  • Known-IP Match-3 + interactive fiction — 2.1× ARPDAU.
How KPI Turbocharge works

We embed for 6–12 months

We work remotely with your team, growing KPI together.

Day-one

Kickoff

Context-download call, Slack online, data access sorted.

Day-2-30

Deep Analysis

Deep analysis of build, data, comps and our data vault yields an ROI-sorted hit list.

Turbine Vault900+ initiative results
Month 2+ 10–20 initiatives

Execute + Iterate

Build, Test, Measure, Iterate: most of our time together is spent here.

Month 6-12

Handoff

Wins stack as lasting KPI gains, and your team can take our playbook and run with it.

We attack UA + Product

All roads lead to ROAS

UA mix, creative mix, ASO compress CPI.

Retention, monetization, and a few hard-won secrets, lift LTV.

Together, they push the flagship metric: ROAS

ASO CREATIVE UA MIX RETENTION MONETIZATION SECRETS... CPI LTV ROAS
Who we work with

This Process is not for everyone

If you can check all four,
it may be worth an exploratory call.

1 - You publish mobile apps.

Studios and publishers shipping games or apps on mobile.

2 - Your App is live, or soon to be.

Can be 5-years live, in soft-launch, or 1-3 months from launch.

3 - You can't afford to go slow.

Reaching KPI goals 3-6 months FASTER is high-value.

4 - Your team is ready to dig in.

You welcome our unusual, embedded model — co-driving, not consulting.

Who we are

We are a veteran team
of mobile product leaders.

6
Senior+ Level PMs
350+
Products worked on
120+
Publishers / clients

Get in touch

Book a call or send a message — whatever's easier.

Schedule a call

Grab a 30-min slot to discuss your game / app.

Matt Emery
Matt Emery
Founder & Principal PM
Book a call ↗

Send a message

Tell us about your game / app and your goals.

Thanks — message sent. ✅

We'll get back to you at the email you gave us, usually within a day.

Case study